On-Page SEO Audit: Step-By-Step Guide
Goal: To execute a comprehensive SEO audit on any webpage within any site that clearly defines what’s working, what’s not, and action steps on what to work on first.
Ideal Outcome: The end-user receives a comprehensive audit that lets them know the state of a specific webpage is in, along with specific action steps on what to do next.
Why this is important: In order to fully optimize a web page for more organic traffic from search engines.
Where this is done: In your browser, Google docs, Google sheets, along with a handful of additional 3rd party tools.
When this is done: Anytime you need to audit a webpage to increase organic traffic.
Who does this: The person responsible for SEO, or client relationships, at your company. A freelancer or VA.
The last SEO Audit template you'll ever need. This SOP provides a step-by-step process for performing an on-page SEO audit to improve website rankings and visibility in search engines. The guide includes detailed instructions on conducting keyword research, analyzing website content, optimizing meta tags and header tags, assessing website speed and performance, and reviewing internal linking and site structure. The guide also includes tips for improving user experience, mobile optimization, and avoiding common on-page SEO mistakes. By following this guide, website owners and digital marketers can ensure that their website is optimized for search engines and delivering the best possible user experience to their audience.